To Pixar and Beyond
内容简介
The never-before-told story of Pixar's improbable success.
“Hi, Lawrence?” the caller asked. “This is Steve Jobs. I saw your picture in a magazine a few years ago and thought we’d work together someday.”
After Steve Jobs was unceremoniously dismissed from Apple, he turned his attention to a little-known graphics art company that he owned called Pixar.
One day, out of the blue, Jobs called Lawrence Levy, a Harvard-trained lawyer and Silicon Valley executive to whom he had never spoken before, in the hope of persuading Levy to help him get Pixar on the right track.
What Levy found in Pixar was a company on the verge of failure. To Pixar and Beyond is the extraordinary story of what happened next: How Levy, working closely with Jobs and the Pixar team, produced and implemented a highly improbable roadmap that transformed the sleepy graphics art studio into one of Hollywood’s greatest success stories.
Set in the worlds of Silicon Valley and Hollywood, the book takes readers inside Pixar, Disney, law firms, and investment banks. It provides an up-close, first-hand account of Pixar’s stunning ascent, how it took risks, Levy’s enduring collaboration and friendship with Jobs, and how Levy came to see in Pixar deeper parallels that apply to all aspects of our lives.
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作者简介
LAWRENCE LEVY is a Silicon Valley lawyer and executive hired by Steve Jobs in 1994 as CFO and member of the Office of the President of Pixar Animation Studios. He was responsible for Pixar's business strategy and IPO and guided Pixar's transformation from a money-losing graphics company into a multibillion-dollar entertainment studio. He later joined Pixar's board of directors. He then left corporate life to study Eastern philosophy and meditation and their relevance to modern life. He now writes and teaches on this topic and cofounded Juniper Foundation to pursue this work. Originally from London, England, he earned degrees from Indiana University and Harvard Law School. He lives with his wife, Hillary, in Palo Alto, California.
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目录
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读书文摘
跟斯基普见面那天，当我走进他办公室的时候，我注意到……精心地绣着几个字：好心没好报。斯基普见我注意到那只抱枕，于是对我说：“如果你明白这句话，你就能了解好莱坞了。”…… “你要知道，”斯基普说，“好莱坞有一种现实，如果你与之抗争，它就会伤害你。如果你付出太多、太快，最终你就要付出更大的代价。这话听起来有点反常，但你要牢记于心。”
正因为如此，很多电影都不太成功，“艾德继续说道，”并不是说电影制作人想拍摄那些差劲的电影，而是他不得不根据已经拍摄好的片段制作电影；但有些时候，这些片段不是他们想要的。“
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