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The Long View

The Long View
作者:Brian Fetherstonhaugh
副标题:Career Strategies to Start Strong, Reach High And Go Far
出版社:Diversion Publishing (September 6, 2016)
出版年:2016-09
ISBN:9781682302927
行业:其它
浏览数:3

内容简介

The Chairman & CEO of OgilvyOne Worldwide and career advisor extraordinaire, Brian Fetherstonhaugh, outlines the three stages of a long, successful work life and offers guidance to plan ahead and get the most out of each phase.

The world of careers is vastly different than it was just five years ago―more choices, more competition, and relentless change in how we define work-life. It can be difficult to understand our options and plan for a prosperous future.

Where can you go for answers? Colleges may teach us academic and technical skills, and there are places to look for tips on how to write a resume or prep for a job interview. But is it enough?

Brian Fetherstonhaugh, CEO of OgilvyOne Worldwide, understands this dilemma and how to navigate it. He believes we need more than tactics―we need robust, road-tested strategies that combine old-school wisdom with new-school context so that we can flourish in the new professional reality. In The Long View, Fetherstonhaugh shows us the three distinct but interconnected stages of a career, and how we build ‘fuel’ at every step along the way to create long-term success. The Long View teaches us new ways of finding jobs, new methods to build careers that last, and a new definition of “work” that embraces life-satisfaction and happiness.

The Long View offers highly practical exercises that challenge you to rethink how to assess your skills, invest your time and expand your personal network, and provides a framework for facing tough job decisions. With insights drawn from interviews with a variety of professionals―who share both success stories and cautionary tales―The Long View will help you establish your own path for overcoming obstacles and making the best choices for a long, accomplished, and rewarding career.

“THE LONG VIEW is one of the most practical and comprehensive guides to a meaningful career that I have read. Whether you are just starting your search for a job or trying to get a career back on track, start by reading The Long View.”―Tom Rath, best-selling author of ARE YOU FULLY CHARGED?, EAT, MOVE, SLEEP, and STRENGTHSFINDER 2.0

“THE LONG VIEW is the career guide you’ve been looking for―forward-thinking advice from a seasoned business leader. Brian Fetherstonhaugh offers practical exercises, useful advice―and deep insights into what a meaningful career looks and feels like.”―Susan Cain, co-founder of Quiet Revolution and New York Times bestselling author of QUIET: The Power of Introverts in a World That Can’t Stop Talking

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作者简介

Brian has led OgilvyOne Worldwide to the forefront of the digital revolution. His far-ranging passions include eCommerce, social CRM, long-range career planning, and how corporate cultures need to evolve in the digital world. Brian was born and raised in Montreal, Canada. He plays hockey on Sunday nights, and plays guitar and harmonica in a rock band, aptly named Plan B.

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目录

Table of Contents

Dedication

Introduction—The Career Revolution

PART 1: Principles and Tools

CHAPTER 1: Executive Summary—The Long View Career Method

The Problem

Five Things You Need to Know to Build a Career Plan

Five Things You Need to Do to Bring Your Career Plan to Life

The Result

CHAPTER 2: The Three Big Career Stages

Stage One: Start Strong by Taking on Fuel

Stage Two: Reach High by Focusing on Your Strengths

Stage Three: Go Far by Passing the Torch and Reigniting the Flame

CHAPTER 3: Fuel

Fuel #1: Transportable Skills

Fuel #2: Meaningful Experiences

Fuel #3: Enduring Relationships

Fuel—Summary

CHAPTER 4: The Career Math Exercise

Start With Career Math

What Does This Career Math Mean?

CHAPTER 5: Career Inventory and Ecosystem

Fuel #1: Transportable Skills

Fuel #2: Meaningful Experiences

Fuel #3: Enduring Relationships aka Your Career Ecosystem

Annual Career Value Size-Up

CHAPTER 6: Your Personal Time Portfolio

CHAPTER 7: Career Path Navigator

The ROI of an MBA

PROFILE: Medical School or Cricket Ranching?

PART 2: Tactics Through the Stages

CHAPTER 8: Stage One—Starting Strong

Get in The Game

PROFILE: The Sweet Sound of Success

Stage One: Starting Strong—Summary

PROFILE: Connecting with Mentors

CHAPTER 9: Stage Two—Reaching High

PROFILE: Don’t Sell Yourself Short

PROFILE: From Baryshnikov to Boardroom

PROFILE: Doors Slammed, Doors Opened

As a Leader, What is Your Cruising Altitude?

Advice for a New Leader on Day One

What the Experts Look for in CEO Candidates

Stage Two: Reach High—Summary

CHAPTER 10: Stage Three—Going Far

PROFILE: Work Hard at Work Worth Doing

PROFILE: From a Company of 400,000 to a Company of One

How Will You Invest in You?

Stage Three: Go Far—Summary

PART 3: Careers and Real Life

CHAPTER 11: Careers and Parenthood

Coming Back After an Absence

PROFILE: A Lot of Employers Offer Internships. What About “Returnships?”

Careers and Parenthood—Summary

CHAPTER 12: Going Global

PROFILE: Oh, The Places You Will Go

PROFILE: Seeing The Emerging World Up Close and Personal

Going Global—Summary

CHAPTER 13: Overcoming Adversity

PROFILE: Staying True to You

PROFILE: Starting Over Before Age Thirty-Five?

CHAPTER 14: The Future of Careers

Will I Be Replaced By a Machine?

PROFILE: Carpe Diem

Where and How Will I Find Work in the Future?

How Will I Spend My Time?

Will I Outlast My Money?

How Will Work Make Me Happy?

Paid Jobs I’ve Done in My Life and What I Learned

Acknowledgments

Key References & Suggested Reading

Connect with Diversion Books

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读书文摘

实现职业生涯规划要做的5件事 1、学习职场数学,树立正确的长期思维方式。 2、盘点职场清单,梳理你最有用的技能、经验和关系、 3、进行100小时测试,并完成一份个人时间档案,从而了解你的时间投资状况。 4、在尝试建立新的职场路径或者在多个选项中抉择时,运用职场路径向导 5、时刻更新你的职业生涯。

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