Our love affair with the digital interface is out of control. We’ve embraced it in the boardroom, the bedroom, and the bathroom.
Screens have taken over our lives. Most people spend over eight hours a day staring at a screen, and some “technological innovators” are hoping to grab even more of your eyeball time. You have screens in your pocket, in your car, on your appliances, and maybe even on your face. Average smartphone users check their phones 150 times a day, responding to the addictive buzz of Facebook or emails or Twitter.
Are you sick? There’s an app for that! Need to pray? There’s an app for that! Dead? Well, there’s an app for that, too! And most apps are intentionally addictive distractions that end up taking our attention away from things like family, friends, sleep, and oncoming traffic.
There’s a better way.
In this book, innovator Golden Krishna challenges our world of nagging, screen-based bondage, and shows how we can build a technologically advanced world without digital interfaces.
In his insightful, raw, and often hilarious criticism, Golden reveals fascinating ways to think beyond screens using three principles that lead to more meaningful innovation. Whether you’re working in technology, or just wary of a gadget-filled future, you’ll be enlighted and entertained while discovering that the best interface is no interface.
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Golden Krishna
Imagining and designing the future of Zappos. Previously at a new products division of Samsung. Before that, designing at Cooper.
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Foreword
Ellis Hamburger
Why Do Phones Ring?
Welcome
Introduction
Why did you buy this book?
Screen-based Thinking
Let’s make an app!
Table of Contents
Foreword
Ellis Hamburger
Why Do Phones Ring?
Welcome
Introduction
Why did you buy this book?
Screen-based Thinking
Let’s make an app!
The Problem
Slap an Interface on It!
Slimmer TVs! Faster computers! And an overlooked epidemic of awful.
UX = UI
I make interfaces because that’s my job, bro
Addiction UX
Click here to cut down your belly fat by using this one weird tip
Distraction
“Will you marry me?” “Sorry, I was sending Alice a text. What’d you say?”
Screen Insomnia
I love staring into a lightbulb! Me too!
The Screenless Office
The best interface is no interface
Principle 1: Embrace Typical Processes Instead of Screens
Back Pocket Apps
This app goes perfectly with my skinny jeans
Lazy Rectangles
That’s a great wireframe. We nailed it. We’re going to make a billion dollars.
Principle 2: Leverage Computers Instead of Serving Them
Computer Tantrums
Your password must be at least 18,770 characters and cannot repeat any of your previous 30,689 passwords
Machine Input
I saved your life, and I didn’t even need a password
Analog and Digital Chores
I know, I suck at life.
Principle 3: Adapt to Individuals
Computing for One
You’re spécial
Proactive Computing
In the future, I’ll talk to my computer!
The Challenges
Change
You hate this book? Thank you.
Privacy
The machine will “learn” about me? No thanks.
Automatic
Automatic solutions are terrible. Look at Clippy!
Failure
What happens when it all falls apart?
Exceptions
Less is sometimes more
The Future
Wow, this is boring
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If we embrace our typical process instead of graphic user interface, we can start to discover elegant solutions. All it takes is a little observation, empathy, and understanding.
在接下来的100年里,计算最大的限制是隐喻。snapchat CEO
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